Avacus has officially released the Gas Sponsor feature in version 8.1.0, opening a new opportunity for advertisers to connect with the growing Avacus user ecosystem.
The feature is designed to create a more accessible and engaging advertising experience inside the Web3 environment, where both advertisers and users can benefit naturally through blockchain interactions.
What is Gas Sponsor?
Gas Sponsor is a new advertising mechanism that allows advertisers to sponsor transaction fees for users on Avacus.
Instead of traditional banner ads or intrusive promotions, advertisers can create sponsored campaigns where users receive free transaction fees in exchange for viewing advertisements or engaging with promotional content.
Here’s how it works:
Advertisers can also define custom sponsorship conditions. Only transactions that meet the campaign requirements — such as specific methods, transaction amounts, whitelisted wallets, or selected contract interactions — will qualify for gas fee sponsorship.
This model helps advertisers gain direct exposure to active blockchain users while reducing friction for users who may hesitate to perform transactions due to gas costs.
By turning transaction fees into an engagement opportunity, Gas Sponsor creates a win-win ecosystem:
With the release of version 8.1.0, Avacus continues expanding its infrastructure to support scalable user acquisition and innovative Web3 advertising experiences.
In the next article, we’ll walk you through How to use the Gas Sponsor feature step by step — from setting up your gas account to creating your first advertising campaign.
